Steve and Gina Merritt, along with their THIS IS IT Team, are successfully combining faith and business by implementing Marketplace Ministry in their LifeWave network marketing organization.
Steve and Gina Merritt believe true success goes beyond health and financial freedom. They focus on changing lives for eternity. Their strong Christian faith shapes how they lead, mentor, and build community within their LifeWave business.
The Merritts shared that LifeWave Founder David Schmidt credits divine inspiration and biblical principles for his inventions, including the groundbreaking X39 phototherapy patch. This shared faith played a major role in their decision to join LifeWave four years ago.
Before joining LifeWave, Steve and Gina faced difficult times. They spent over a year praying and researching to find the right company, product, leadership, and God’s favor. They felt certain that LifeWave and the X39 technology were the answer to their prayers.
Their faith now influences every part of their leadership — from serving others to handling challenges with confidence. They naturally share their beliefs with those God brings into their path, without pressure.
The THIS IS IT Team includes members from many different countries and faith traditions. Steve and Gina create an inclusive environment where everyone feels respected and valued, regardless of their beliefs.
At their annual conventions, the team hosts free non-denominational Sunday church services. Last year’s Next Level Convention saw over 1,000 people rededicate or give their lives to Christ.
Steve Merritt explains:
“People today live busy lives and face many tough situations. They need a family of friends who truly care. The THIS IS IT Team has a go-getter attitude, serves others without excuses, and puts God first. When you build on strong God-fearing values, everything else falls into place.”
This faith-based culture encourages team members to serve willingly and step up in difficult situations. It attracts people who admire their purpose-driven approach.
With over 40 years of experience in network marketing, Steve and Gina Merritt are among the top leaders in the industry. In just four years with LifeWave, they have helped build one of the company’s largest and highest-momentum teams. They provide proven systems for leadership development, personal growth, communication, and team building.
LifeWave is a fast-growing global wellness company known for its patented X39 technology. The company markets its products through independent distributors and operates in multiple international markets. Founder David Schmidt holds over 200 patents and continues to lead product innovation.
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