MLM Ranks

Herbalife Named USA TODAY Most Trusted Brand 2026

Herbalife Earns Recognition on Three USA TODAY Most Trusted Brands Lists

Herbalife has been recognized on three prestigious USA TODAY Most Trusted Brands lists for 2026. The company earned spots on the Most Trusted Brands, Brands Most Trusted by Parents, and Brands Most Trusted by Senior Citizens rankings.

The recognition highlights strong consumer confidence in Herbalife’s science-backed products and its commitment to supporting healthy and active lifestyles across different generations.

Consumer Trust Drives Herbalife’s Continued Success

According to Herbalife Chief Marketing Officer Hanan Wajih, trust remains at the center of the company’s relationship with both consumers and independent distributors.

The latest recognition reflects the confidence consumers place in Herbalife’s wellness products, distributor network, and long-standing commitment to health and nutrition.

The company believes that helping individuals and families achieve healthier lifestyles continues to be a key factor behind its global success.

Independent Consumer Research Supports the Rankings

Hanan Wajih, Chief Marketing Officer at Herbalife, smiling in a professional portrait.

The USA TODAY Most Trusted Brands rankings are based on independent consumer sentiment research conducted in partnership with Plant-A Insights Group.

Researchers analyzed thousands of brands using nationwide consumer surveys, online reviews, and publicly available data. The studies measured trustworthiness among general consumers, parents, and senior citizens across the United States.

For the 2026 rankings, more than 23,000 U.S. consumers evaluated over 4,800 brands between September and October 2025.

Additional studies surveyed more than 5,000 recent parents and over 6,000 adults aged 60 and older to identify the brands they trust most.

More Than Four Decades of Wellness Leadership

For over 45 years, Herbalife has focused on helping people achieve their health, nutrition, and wellness goals.

The company combines science-based nutritional products with personalized support provided by its network of independent distributors. This approach has helped millions of consumers worldwide adopt healthier and more active lifestyles.

Herbalife’s global community continues to play an important role in promoting wellness and encouraging positive lifestyle changes.

Global Presence Across More Than 90 Markets

Today, Herbalife operates in more than 90 markets worldwide.

The company employs approximately 8,500 people and works with more than 2 million independent distributors globally. Together, they support a growing community focused on nutrition, fitness, and personal well-being.

This extensive international network has helped Herbalife maintain a strong presence in the global health and wellness industry.

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