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LifeVantage Unveils MB System™ for Global Wellness Markets

LifeVantage Corporation® (Nasdaq: LFVN), a renowned health and wellness company dedicated to optimizing health processes at the cellular level, has announced the international expansion of its groundbreaking LifeVantage MB System™. This move follows the system’s remarkable success in the United States, where it contributed to a 49% year-over-year increase in fiscal Q2 revenue ending December 31, 2024.

Revolutionizing Metabolic Health with LifeVantage MB System™

The LifeVantage MB System™ is designed to naturally stimulate the body’s own GLP-1 production, offering long-term health benefits that include weight management, metabolic balance, and overall vitality.* This innovative system has been lauded for its ability to work harmoniously with the body, empowering individuals to improve their metabolic health in alignment with their lifestyle and wellness goals.

“Consumers worldwide are seeking sustainable health solutions that go beyond short-term weight management. The LifeVantage MB System™ works in harmony with the body, enabling individuals to enhance their metabolic health sustainably,”* said Steve Fife, President and CEO of LifeVantage.

Global Rollout and Market Expansion

On March 15, the LifeVantage MB System™ was launched for LifeVantage Consultants and Customers in Japan. Simultaneously, it became available exclusively to Consultants in regions including Australia, New Zealand, Europe, the UK, Mexico, and Thailand. Customers in these regions will gain access starting April 25. The company has also announced plans to introduce the system to the Philippines and Taiwan this summer, followed by Canada later in the year.

Meeting Global Demand for Metabolic Wellness

Interest in GLP-1 and metabolic health continues to grow worldwide. The global GLP-1 pharmaceutical market was valued at $53.46 billion in 2024 and is projected to reach approximately $156.71 billion by 2030, with a CAGR of 17.5% from 2025 to 2030.** The LifeVantage MB System™ aligns perfectly with the increasing global focus on holistic wellness and metabolic balance.

Lisa Barnes, Vice President of Research & Development and Regulatory at LifeVantage, expressed her excitement about the system’s potential:

“The research on the health benefits of the GLP-1 hormone is incredibly promising. From gut and digestive health to heart and kidney support, GLP-1 plays a crucial role in longevity and vitality. We are proud of the LifeVantage MB System™ and its clinically demonstrated ability to naturally activate the body’s production of this essential hormone.”

Looking Ahead

LifeVantage is committed to expanding its presence in global wellness markets by offering natural activation solutions. With its upcoming launches in the Philippines, Taiwan, and Canada, the LifeVantage MB System™ is set to become a cornerstone of holistic wellness solutions worldwide.

About LifeVantage Corporation

LifeVantage Corporation (Nasdaq: LFVN) is a pioneering health and wellness company specializing in nutrigenomics—the study of how nutrition and natural compounds influence human genes for better health. The company’s portfolio includes scientifically-validated dietary supplements, nootropics, pre- and probiotics, weight management, and skin and hair care products.

Notable products include the Protandim® family, LifeVantage® Omega+, ProBio, IC Bright®, Daily Wellness, Rise AM, Reset PM, and D3+ dietary supplements, as well as the TrueScience® skin and hair care line and Liquid Collagen. Additionally, LifeVantage markets Petandim® for canine oxidative stress and Axio® nootropic energy drink mixes. Founded in 2003 and headquartered in Lehi, Utah, LifeVantage continues to lead the charge in health activation.

For more information, visit www.lifevantage.com.

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